The Step-6 is to Identify Your Potential Collaborators.
Identifying your potential partners or collaborators is a critical step of reaching your ideal customer.
For example, there are online communities which already exist where your customers hang out. So, it could be that you need to work with a distributor or a marketing partner to help you reach them digitally.
This is a critical point to consider before you execute your marketing strategy. Sometimes finding and working with the right marketing solutions provider could help you achieve the set results in a defined and in a much faster way!